ROI . . . Return On Investment is my blog post today. It's a bit of a follow up to the change management (here) and task condition standard (here) posts from a couple of days ago. This one is about Return on Investment.
A loyal work friend blog reader, my co-worker Betsy S, pointed out a problem in my reasoning and logic. In my post on remembering my father's death and controversy at work I wrote (here) that adapt and overcome is the mantra I follow. A never quit attitude. A few days later I wrote here that I was giving up on a book (here), Rob Sinclair's Dance with the Enemy.This co-worker, loves to rib me. She is the reason for my success at work lately and I hope I'm the reason for hers, so naturally we like to kid. She wanted to know, "Why did I quit "dancing," when I had just written that I never quit." Took me a second to understand she was referring to quitting Dance with the Enemy, but for that whole morning it was a topic.
I think I'd boil it down to ROI. What am I getting out of Dance with the Enemy for the amount of time, money, effort what have you that I am putting into it. In this case, I was expending my time. It's a valuable commodity and in my world I believe that time can be monetized, which makes it even more valuable. The government holds my time hostage in terms of taxes I have to pay. I pay them through my work, my time spent at work. It takes more than 4 months to reach tax freedom day (April 24th) . . . that's a lot of time. I can't spend that time on bad books. What I was getting out of that book was not worth the investment.
I remember listening to a radio psychologist the other day talk about ROI for men. He described for an hour how it's only men who have this philosophy toward all of life, not just finances and money. Men look at ROI for relationships, for things they do around the house, towards romance and family outings. Everything for men is based on ROI. Women not so much. He pointed to the "Honey Do List" as a proof. There can be a long list of things that the wife wants the husband to do. She expects them all done eventually. For the man there's an ROI assigned to each of the tasks. It can change throughout the day, and those things with the greater ROI are higher up on the list. Those tasks with no ROI, may never get done. This is where the differences between the male and the female mind kicks in and makes problems for the couple.
What's the point? And more specifically how does it deal with writing and this blog?
Well it's a follow up from a reader and it helps me to put myself into other peoples positions. Character Modeling again. One of the great things about writing is that as a writer I get to try and put myself into my characters shoes and see how they are thinking and create their motivation. It's insightful. Already I've built a main character dedicated to task condition and standard and I betcha he'll be a devotee of ROI as well. Everything that the character does will have to have some return on his time investment or he won't do it.

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