Another Look At Nook

The Barnes and Noble Nook is now in color, see here.

"The new touchscreen Nook Color, priced at $249, costs about half as much as an entry-level Apple Inc. iPad—but almost twice as much as an entry-level Kindle from Amazon.com Inc. and Barnes & Noble's existing monochrome Nook device."

The above quote hits at the one thing I like about my Kindle . . . it's all about reading. When I sit down with my Kindle there is no chance that I'll get distracted by games or the internet or anything else. I can't.

A reader commented on my post from a couple of days ago on how important she feels color is to the reading experience. I agree with her. But beyond giving the Nook a color display there is another advantage that the Nook has over the Kindle.

However, I have just finished working on a project at work. The CEO of my company was interviewed about our product and he brought up the touchscreen interface advantage. He likened it to a cell phone with touchscreen capabilities to one without. He ends his statement by asking, "if you were investing for your police department, for the next several years, in a technology, which would you rather invest in, the one where changes and applications can be made via software, or the one with the hard wired buttons?"

Were I buying an e-reader now I'd seriously consider the Nook. If I was buying a tablet, I'd get an i-Pad. Where's that leave the Kindle? Better step your game up Amazon!